CyberCoders Head of Performance Marketing - Mobile, SEM, SEO, Acquisition in Redwood City, California

Head of Performance Marketing - Mobile, SEM, SEO, Acquisition Head of Performance Marketing - Mobile, SEM, SEO, Acquisition - Skills Required - SEO/SEM, Performance Marketing Strategy, Mobile User Acquisition, Mobile Analytics, Paid User Acquisition, Forecasting, KPIs

If you are a Head of Performance Marketing with experience, please read on!

Based in beautiful Silicon Valley, we are a growing, international, mobile SaaS solutions provider to small and medium-sized businesses. We are currently in need of a Performance Marketer to build out a new team for our organization. The ideal candidate should have a proven track record of leadership and have managed teams of senior marketing professionals. This Marketing Head will be responsible for the development and prioritization of our performance marketing roadmap. This will require a clear, data-driven strategy that will help us achieve our ambitious growth goals and invest in the most profitable channels. This candidate should have a strong track record of continuous testing and optimization to increase conversion rates and lower customer acquisition costs, with particular expertise in mobile channels.

Top Reasons to Work with Us

  1. Industry leader with massive growth potential!

  2. Opportunity for professional growth!

  3. Excellent pay and benefits!

What You Will Be Doing

  • Profitably scale our current paid and organic acquisition efforts in order to meet our growth objectives

  • Establish KPI goals and ensure team is executing to effectively meet targets

  • Lead the effort to unlock new channels (affiliate, offline, etc.)

  • Develop long-term performance marketing strategy and roadmap that is aligned with our growth goals; work with executive leadership to deliver forecasts and establish appropriate resource requirements to achieve plan

  • Provide regular reporting to executive team with insights and recommendations on how to adjust product positioning; additionally, inform product initiatives to improve key performance metrics

  • Partner with Product, Design, and Engineering teams to ensure alignment across all performance marketing initiatives

  • Mentor and grow organization of both of senior and entry-level marketing professionals

What You Need for this Position

  • 10+ years building and managing a performance marketing team, with hands-on experience with various digital channels (SEM, social, SEO, affiliate, etc.)

  • Proven track record of developing and articulating a strategy and execution plan

  • Excellent verbal, written communication, and presentation skills

  • Experience at a high-growth tech company; mobile experience preferred

  • Technical skills: Excel, SQL

  • Bachelor's Degree in a quantitative discipline

Bonus Points For:

  • MBA

  • Heavy mobile marketing, growth, and user acquisition experience

What's In It for You

For your hard work and dedication, you will be rewarded with a competitive compensation package plus the following benefits:

  • Medical

  • Dental

  • Vision

  • 401k

  • Awesome work environment and culture

  • Other great perks!

So, if you are a Head of Performance Marketing with experience, please apply today!

Applicants must be authorized to work in the U.S.

CyberCoders, Inc is proud to be an Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, or any other characteristic protected by law.

Your Right to Work – In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.

Head of Performance Marketing - Mobile, SEM, SEO, Acquisition CA-Redwood City PB2-1455682